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BARBIE KALTRINA NAVY 1 4BT2011123Barbie Kaltrina Sneakers
Barbie Barbie Kaltrina Sneakers
₱800 ₱1,299.75
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Barbie GirlsBarbie Girls
Barbie Barbie Hermania Sneakers
₱800 ₱1,199.75
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Barbie Girls’ Furry Two-Way Bag and Eye Mask in PinkBarbie Girls’ Furry Two-Way Bag and Eye Mask in Pink
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BARBIE 16   Backpack   BB18 11557BARBIE 16   Backpack   BB18 11557
Barbie BARBIE 16 Backpack BB18 11557
₱1,359.80 ₱1,699.75
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BARBIE 16   Backpack   BB18 11532BARBIE 16   Backpack   BB18 11532
Barbie BARBIE 16 Backpack BB18 11532
₱1,999.80 ₱2,499.75
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Barbie Girls' Abbyjean Sneakers in Navy BlueBarbie Girls' Abbyjean Sneakers in Navy Blue
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Barbie Casimera SneakersBarbie Casimera Sneakers
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BARBIE NAJA PINK 1 4BT2011199Barbie Naja Sneakers
Barbie Barbie Naja Sneakers
₱800 ₱1,199.75
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BARBIE KALSEY PINK 1 4BT2011120Barbie Kalsey Sneakers
Barbie Barbie Kalsey Sneakers
₱800 ₱1,299.75
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BARBIE KALS NAVY 1 4BT2011119Barbie Kals Sneakers
Barbie Barbie Kals Sneakers
₱800 ₱1,299.75
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Barbie Girls' Najaye Sneakers in SilverBarbie Girls' Najaye Sneakers in Silver
Barbie Barbie Najaye Sneakers
₱800 ₱1,099.75
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Barbie Girls' Najada Sneakers in SilverBarbie Girls' Najada Sneakers in Silver
Barbie Barbie Najada Sneakers
₱800 ₱1,199.75
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Barbie Girls' Naizerie Sneakers in BlackBarbie Girls' Naizerie Sneakers in Black
Barbie Barbie Naizerie Sneakers
₱700 ₱1,099.75
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A Kid’s Life with Barbie

For many years, little girls have been loving Barbie, making her an icon and turning her easily into a role model. Debuting in 1959, the famous plastic doll was introduced by Mattel, Inc.

Despite the many controversies surrounding the unrealistic body proportions of Barbie doll sets, the brand took these insights to make their product better. Slowly but surely, the brand became more inclusive and sensitive to possible perceptions it may give little girls.

Today, Mattel, Inc. dedicates its time to ensure girls have Barbie dolls they can relate to. From skin color to body shapes and hairstyles, professions, and even ethnicity, the famous doll has now adapted to various looks to represent a better and more genuine role model.

Parents now can worry less when it comes to Barbie. They can finally allow their little girls to be creative and to dream loud and big, with any Barbie doll set they choose. Apart from toys, Barbie also offers clothing wear that all girls will love.

ShopSM now houses big brands like Barbie, along with other known children’s toys. To avoid inconvenience, ShopSM offers fuss-free and fast transactions, allowing parents to place their orders in the comfort of their homes.